I do agree that is some ways it's about protecting "turf".
And I am not saying that he is bad for disagreeing with things being like that. However, to me the way in which he gripes about this is unimportant and a shift of focus from him way overstepping his bounds. It's like harping on an issue with no relevance.
Even if chemo isn't usually successful, the issue remains that he went way out of bounds. He simply had absolutely no place in making the suggestions he did. While it does not say that he did or didn't in the article, the tone of the article lead me to believe he did not just suggest she seek alternate treatment. He specifically said she should come to him to handle it.